case studies.
Product Development - Bluemercury
M-61 — Clean Clinical Skincare, Reimagined
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Marla and Barry Beck aimed to deliver dermatologist-grade results without petrochemicals, creating a clean clinical line that pairs performance with purity.
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Consumers demanded high-efficacy, clean formulations; suppliers, manufacturers, and industry experts doubted it was possible.
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Formulation: Rebuilt recipes from first principles to prioritize efficacy without compromise.
Ingredients: Sourced only clean, clinically proven actives.
Partners: Aligned with innovative labs and manufacturers meeting rigorous quality standards.
Standards: Maintained a zero-compromise stance on safety and performance.
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• Launched the first clean clinical skincare line of its kind.
• m61became Bluemercury’s top-selling skincare brand.
• m61 PowerGlow Peel became a cult favorite and proof that performance and purity can
coexist.
• Bold innovation turned a customer insight into a category-defining brand.
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Purpose-driven innovation turned a clear consumer need into a category-defining brand.
Project Management NPD, Operational
Bevel - Excellence Execution - Walker & Company
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Consumers of color experienced irritation, ingrown hairs, and poor shaves because mainstream products weren’t engineered for coarse, curly hair; clear market gap for a targeted solution.
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A premium shaving system engineered for coarse, curly hair and dermatological needs of African American men to reduce irritation, prevent ingrowns, and deliver closer, more comfortable shaves.
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TCP delivered a full brand launch ahead of typical industry timelines, preserving product integrity while accelerating time to market.
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Product development: Formulated and validated five core SKUs optimized for texture and skin health.
Supply chain: Built scalable sourcing and manufacturing to support launch and growth.
Product operations: Implemented quality controls and logistics for rapid fulfillment and reliable scaling.
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Culturally informed product design plus disciplined, rapid execution turned a focused insight into a national brand with mainstream commercial success.
Strategic Value Creation through CM
Optimization - Orveon Global, Buxom | Bare Minerals | Laura Mercier
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Transition select premium cosmetic product lines from internal manufacturing to external contract manufacturers to increase scale, flexibility, and cost efficiency.
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• Legacy internal manufacturing constraints limiting throughput and agility
• Need for scalable capacity to support growth and seasonal peaks
• Pressure to reduce cost-to-serve while protecting quality and compliance
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Carved out $51MM of internal manufacturing volume and divested to high-performing CMs
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Tech transfer: Complete end-to-end technical documentation, validation protocols, and QA oversight
Methodology and rigor: Structured validation runs, acceptance criteria, and performance KPIs to preserve product integrity
Competitive CM bidding: Global RFP to vetted partners using quality, agility, cost, and compliance as selection criteria
Partner onboarding: Production trials, SOP alignment, and regulatory file updates to ensure seamless handoff
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• Diversified manufacturing footprint and improved supply chain resilience
• Zero disruption to product quality or regulatory compliance during and after the transition
• Cost and operational advantages unlocked through best-in-class CM partnerships
• Scalable, resilient manufacturing model aligned to growth and competitive performance.
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• Strategic CM carve-outs can materially expand margins
• Robust, documented tech transfer is essential for operational continuity
• Competitive bidding surfaces partners that balance quality, speed, and cost